All posts by SeattleMoneyCoach

Should I really buy this? Making satisfying spending decisions

Financial therapy in action

By Mikelann Valterra, MA, AFC©

“Can I afford to take two weeks in Hawaii?” … “Should I do the facial package?” … “I really want a new couch!”

Spending decisions are all around us. “Should I really buy this”? “Can I afford this?” “Should I do this?”

I often tell my clients,

You can do anything you want, but you can’t do everything you want”.

So how do you know what you truly want? In the coming weeks, I’ll share a series of questions I pose to clients to help them make better spending decisions. These questions tap into our intuition and other parts of ourselves, so we make a decision we feel great about.

Benefits of good spending decisions:

  • Avoid feeling guilty over purchases.
  • Discern faster if you should buy something.
  • Process a potential big purchase on multiple levels to ensure satisfaction.

Welcome to an important aspect of financial therapy.

Today’s spending decision question is: Will this purchase give me short term or long-term satisfaction? Said another way, will it give me a fleeting feeling of pleasure or long-term happiness? Is this just about feeling good right now?

One way to discern this is to ask yourself: when did this desire arise? If it is very recent, it is likely a short-term satisfaction hit. If it’s been on your mind for a while, it may be about long-term satisfaction. I didn’t want the 18k gold earrings at Macy’s until I saw them. But once I saw them, I wanted them! Short term satisfaction!?

Another way to get at this is to say,

How will I feel about this purchase a month from now, if I spend the money?”

There is nothing wrong with short-term satisfaction. But naming it puts you in a powerful place. If it is short term satisfaction, you may want to spend less. You don’t need to invest as much if it is clearly short term.

While I decided I’d still like the earrings a month from now, I didn’t need to invest in the expensive 18k gold pair. I bought a gold-plated pair that was on sale.

What also helped me decide was another trick—I walked away for an hour. I went to buy something that was on my list, while I mulled over my desire for the earrings. Whenever caught in the “I gotta have it!”  simply walk away for an hour. If you still deeply desire it when you come back, it may be connected to long term satisfaction. Regardless, you will make a more reasonable decision when you come back to whatever caught your eye.

Short term satisfaction is often experienced when you are “in the moment” shopping- whether online or in person. Something catches your eye, like jewelry. If a purchase is pre-planned, it is likely more connected to longer-term satisfaction.

This is one reason why shopping with a list is helpful and satisfying. When we purchase from a list we made, we feel less money guilt and more thoughtful. We’ve also had time to look forward to the purchase, making the pre-planned purchase even more enjoyable.

When you pose the powerful question, “Will this purchase give me short term or long-term satisfaction”? it also immediately calls you to your values.

When spending aligns with one of your core values, it is more likely to give you long-term satisfaction.

If you value the outdoors and hiking, hiking gear will give you greater satisfaction than expensive party clothes you spy while shopping. I value dancing and rarely hike, so for me, good tango shoes will give me greater long term satisfaction than the cute hiking shorts or boots I discover while shopping.

If you value home, a good quality couch purchase can feel great and give you long term satisfaction. If you are rarely home, an expensive couch may simply have caught your eye and be about short-term satisfaction.

It always pays to be aware of what you value, when it comes to spending money. If a purchase is connected to one of your values, it is more likely to give you long-term satisfaction.

Remember, this is not about forgoing or depriving yourself by always saying no. It’s about being truly satisfied over the long haul. It’s about feeling good with how you spend your money and buying things that really do give you long term satisfaction.

podcast midlife fulfilled mikelann valterra

Podcast: Midlife fulfilled—What is YOUR tango?

podcast midlife fulfilled mikelann valterraFrom money fog to tango, this is a fun podcast episode. I guested on Bernie Borges Midlife Fulfilled Podcast, that is for those over 40 who are ready to thrive. We talked about the connection between money and happiness, how to simplify your finances, and yes, tango. Part of working with money is getting clear on what is important to you and protecting it.

What makes you happy?

It can’t only be about bills! For me, it’s tango. Learning how to work with your money is key to making sure you find the fulfillment in life you deserve. So, what is YOUR tango? Enjoy this fun episode.

Podcast: Apple

Podcast: The Better Divorce

The Better Divorce PodcastIn this conversation, Paulette Rigo of the Better Divorce Podcast, and I delve into the intricate relationship between divorce and finances. Does financial anxiety disproportionately affect women? Yes! We talk about the emotional aspects of money management, and the importance of understanding one’s money story. I also talk about the differences in how men and women approach financial anxiety and the significance of addressing these feelings to regain control over one’s financial future. AND we explore the historical shifts in women’s financial empowerment, with stories from our own families. From me, to mom, to my grandmother. Whew! Intense!  So, listen in for a fascinating discussion of women, divorce and our relationship to money.  You really can have a “better divorce”.

Podcast: Apple

Does money bring happiness?

By Mikelann Valterra, MA, AFC®

Would a nicer house and new car make you happy? The answer is likely yes, particularly if your current house is getting too small for your family and your current car isn’t as reliable as it once was.

But does money have the power to make you happy?

The answer is: yes. And then no.

What?! Up to a certain point, more money DOES bring more happiness.  And then no, after a certain point, it does not. Where is that point? Let’s find out.

We have all heard of Maslow’s hierarchy of needs, right? This is related to “need theory”. According to Maslow’s hierarchy of needs, we must have our basic needs met before moving forward to self-actualization and greater happiness. Generally, basic needs are considered food and shelter. Then safety, security, and health.  Next comes the need to belong (be part of a family or community). Towards the top we need self-esteem and a sense of purpose.  And of course, we all want to be towards the top of this hierarchy of needs. This is where happiness really begins to flourish.

When you are towards the bottom of a “needs hierarchy”, and you don’t have your basic needs met– you don’t feel safe and secure– then more money absolutely will help you feel better and fuel your well-being. Driving a car that doesn’t chronically break down DOES relate to wellbeing. Healthy food? Yes. Stable and secure housing? Money helps with these important needs, and it DOES impact your level of happiness. But now notice that the further up you go, the less money has to do with the hierarchy. Friendship, love and self-actualization do not require money.

Can money continue buying happiness at the higher levels of Maslow’s hierarchy?

The studies say no. In fact, there is a famous and oft-cited study out of Purdue that says earning above $95,000 per year (at 2018 values) would not lead to an increase in well-being. You can argue with this number and say that it depends on where one lives, and how big their family is etc. etc. All true. But don’t miss the point of this important study—there is a point beyond which more money does not equal more happiness.

That point may be different for different people/cultures etc., but the important point remains—beyond a certain level of money, acquiring more money does not bring more happiness. In fact, some studies suggest that you start getting diminishing returns. It takes too much energy to sustain a high lifestyle etc.

One key to being happier, and not having it connected to how much money you have, is to focus more on meaning than “happiness”. Why is this? Because meaning is enduring.

One of my favorite books of the last few years is Bruce Feiler’s Life is in the Transitions.  In it he talked about a landmark 2013 study, where it was found that meaning trumps happiness.  Says Feiler, “Happiness is fleeting while meaning is enduring; happiness concentrates on the self while meaning concentrates on things larger than the self; happiness focuses on the present while meaning focuses on stitching together the past, present, and future.”

Happiness is about immediacy. It is about pleasure. Pleasure is wonderful and we all want it. This is found in the lower levels of the needs hierarchy, and is super important. I feel pleasure at good food, good sex, a car I love, etc.  But meaning is more about deeper fulfillment that comes from pursuing meaningful activities. It is about purpose and connection to others. And it is found in the higher levels of the needs hierarchy.

I agree we need both happiness—pleasure—AND meaning. Money will definitely help us lead lives where we are well cared for. But it cannot take us to the higher levels of fulfillment, where a deep sense of meaning is found and felt.

Having a conscious relationship with money and using it to create a solid base in our lives is important. But past a certain point, its only purpose lays in supporting us as we move on to higher levels of life satisfaction.

Podcast: How to talk to your kids about money

Listen in on a great conversation I had with Susie Pettit from the Love Your Life Show. We talk about how to overcome our financial anxiety and build money confidence. We talk about our money mindset, and helpful things we can do as parents to teach our kids healthy habits around money and about financial literacy. And we explore what happens in our brains when we are out shopping. We also chat about why women may feel more worried about money around the empty nest or during divorce, and much more. Enjoy the conversation!

Podcast: Apple | YouTube

Are you caught in the illusion of the End of History?

By Mikelann Valterra, MA, AFC

In my recent article, Taking care of the future you. Who is she? I shared how difficult it is for our brains to imagine ourselves in the future. It is as if that future person is not us. It’s someone else. This makes it hard for us to save money for “her”. Getting to know her—imagine who you will be in the future—helps us save money for her.

But the rabbit hole goes deeper than this. We struggle imagining ourselves in the future. True. But when we do imagine ourselves in the future, we tend to assume she will be like the present us. She will want the same things, do the same things, have the same goals and desires. In effect, we think we won’t really change that much from who we are right now.

But think about how much you HAVE changed. When I think of the Mikelann of 35, a young married wife and mother, I had not yet discovered creating art. I couldn’t imagine getting divorced. I had not yet started my meditation practice that would impact so much in my life. I see all of this now, looking backward. I have changed a lot. We all have. And I will continue to change in the future…

The “End of History Illusion” is what psychologists call the tendency for most people to be keenly aware of how much they’ve changed in the past, but to underestimate how much their personalities, goals, and desires are likely to change in the future.

Think about that.

People do believe that they have experienced significant personal growth and changes in taste up to the present moment, but they believe they will not substantially grow or mature in the future.

In short– we think that who we are right now is who we will be for the rest of our lives.

I believe it’s called “The end of history illusion” because we think we have reached the end of our “history”. It is as if I’ve reached the apex of “Mikelann-ness”. You are at the apex of YOU. You are fully cooked. You are done becoming and have arrived at who you truly are. But it is completely false. Tastes change. Dreams change. Goals change. We encounter new people and new ideas. We DO continue growing and changing in the future.

So, this impacts financial behavior and money management in many ways. For example, we assume that if we like our job now, we will still like it in the future. Perhaps we feel we have enough energy now, so we believe that of course we will have enough energy in 5 or ten years. Therefore, we say we will wait until 70 to take social security, but we end up changing our mind because at 62 we are very tired and sick of working…

The bottom line is that if we can’t envision how we will continue to grow and change, we won’t give our future self enough resources for the new things she will need, value or desire. Why? Because the present self doesn’t feel / envision these things.

This is why saving money, even when you don’t know what it is for, is so key.  This keeps your options open for what you may want in the future, even though right now you don’t want “it”. “It” may not exist for you right now.

At 45 I was not a dancer.  I could never have imagined that only ten years in my future, I would be a dancer, competing nationally, and wanting to use all my discretionary money for tango related training and travel.  Saving money for future desires not yet born is key.

Here is a more sophisticated use of this idea. My new husband and I were debating putting down more money each month on a house payment, so the mortgage would be paid off early. I bet my future self would love to have more rental income and no mortgage. But then I reflected. Will the future Mikelann of 15 years want to keep the house, or will she sell it? If we instead invested this money into a brokerage account each month, then in 15 years I would have more options. We could put this money down on the mortgage in a lump sum. Yes. OR perhaps I will want to do something different with the money.

Sometimes financial decisions are not just about math and the best investment return.

While it is easy to look back and see the changes in our past, being open to changes in the future is more exciting if you have savings and financial flexibility. Money is ultimately about freedom. Even if you are not sure how you will use that freedom.


If you want to save more, you may have to get a handle on “lifestyle creep” so you have more money to save. But what truly causes lifestyle creep—spending more when we earn more– and how can you combat it and not feel deprived? Stay tuned for the answers to this in my next newsletter.


 

Taking care of the future you. Who is she?

By Mikelann Valterra

I’ve asked clients over the years to envision themselves in twenty years. What about you? Can you do this? The truth is, we struggle with imaging ourselves in the future.  But the ability to envision ourselves in the future has the single greatest impact on our financial behavior and in particular our ability to save. Herein lies a big problem—did you know that the part of the brain you use to think about yourself is a different part of the brain than you use to think about other people? AND– when you think about who you will be in the future, be it five years or twenty, the part of the brain that activates is the part that thinks about other people.

It is as if you are thinking about someone else. Not you.

Because we struggle with seeing ourselves in the future, we struggle with taking care of the person we will be in the future.

Our brains tell us that it is not us, it is someone else. So why sacrifice for this “other” person? Saving money for retirement or future dreams and goals involves spending less money now. Boring! And I would rather buy the shoes and go on vacation. Why spend less so I can save more money for “her”?

So, feeling good about saving money first involves spending time getting to know your future self.  But how can you get to know this person?

Try this exercise: Write out what an ideal day may look like for you in twenty years. Where do you live? Who is around you? What do you hear and see? What are you wearing? Spend time describing the environment that you may enjoy being in, in the future. Then write about what the future you may be doing. What are you hoping you/she will have time for?

Some financial therapists recommend using aging software to get a picture of what you may look like in the future, so you can really befriend your future self. Be careful with this, as this is helpful to some and upsetting to others. If it might motivate you—connect you better to her– then do it.

Another exercise: write your future self a letter and ask her for advice about money. Then have her write a letter back to you. What do you imagine she may share or ask you to do, or stop doing, that would take better care of her? This is about growing and nurturing this relationship with the future you. You can talk with her.

The other issue with thinking about our future selves is that you don’t always know what you are saving for.  The future, by definition, is unwritten. We are saving for things that haven’t happened yet. What emergency might happen that will require you/her to use your/her safety net savings? (So that you protect your investments.) What lifestyle will you/she want to have in the future that is different now? Savings gives you and her options.

If you do not take care of your future self, who will? Your future you will want freedom. Savings protects her freedom.

Consider brainstorming a list of possible actions you could take that would help take better care of the future you.

Then go back and pick one idea to implement. Here are some ideas that could help:

  • Increase your IRA/ 401k contributions by 3%
  • Pay down your debt so she does not have any debt payments
  • Beef up your safety net so she can use it and avoid tapping her investments at the wrong time (in case another pandemic affects her…)
  • Hire a money coach to learn how to handle money (I couldn’t resist adding that one!)
  • Take action to provide her future rental income
  • Increase your mortgage payment to help her be mortgage free sooner.

And yes, this same idea applies to health. My future self wants me to floss every day, since she hates dental procedures and wants me to do more to protect her from dental problems. My future self also wants me to continue building a strong core, so she is back-pain free. I go to the gym for her, as well as for me.

Get to know and love your future self. She is counting on you. You are in the best position to take care of her. Love her up!

(Email me back with your ideas of possible things you can do for her. I would love to see more ideas.)


And in fact, we struggle so much with seeing ourselves in the future that when we finally manage to envision her, we assume she is not that different from who we are today. Is this true? More on that in my next newsletter.

The misunderstood power of short-term savings

By Mikelann Valterra

I love feeling good about saving and investing for my future as much as the next gal. But in day-to-day life, the greatest money stress happens when people end up with a huge credit card bill they can’t pay off like they generally can. It eventually happens to everyone–that month with car repair AND airplane tickets on the card.

Enter the life-changing power of short-term savings.

Do I sound dramatic? Maybe – but the power of utilizing this technique can literally end financial stress.

Do this: set up a savings account that you call short term savings. This is money that is meant to be spent. This is not your safety net, house down payment money or retirement. It’s money you save each month for all those large but variable expenses that always eventually happen. Some people call them periodic expenses. (Those expenses that “periodically” hit, as opposed to all your regular monthly spending.)

Now set up an automatic transfer of between five and 10% of your net paycheck or income, from your checking account to this short-term savings account. That’s it. But consider automating it. Put in 5-10% of your monthly net pay.

Hot Tip:

If you are both a homeowner and have children, go closer to 10%, as these two things tend to generate larger variable expenses that child-free people have or then renters need to deal with.

When you have a heavy expense month and are hit with that huge credit card bill, transfer money back in from this short-term savings account to pay off your credit card charges.

This one strategy of automatically transferring money into short-term savings can lift you out of financial anxiety.

How to Set Your Fees—the many hours behind the hour

Note- I originally published this article years ago when my son was ten years old, and have updated it because my new book, How to Set and Raise Your Fees—a heart-centered guide for coaches, counselors, and consultants, comes out in September 2024. See end to be notified of book release and classes.(This is a picture of me holding the original cover of the book from 2006.  That was me 18 years ago!)

By Mikelann Valterra


On Friday I took my ten-year-old son in for a doctor’s visit. It’s a very busy office. As we were walking down the hallway, he asked me, “Mom, how much does this cost?” I replied without really thinking, “Oh- probably about a hundred dollars.” (Thankfully I do have insurance!) To which he fairly yelled:

“This costs a HUNDRED BUCKS? NO WAY!!”

And of course, all the heads turned our way as our nurse quickly hustled us into our little room for our 15-minute visit.

I then proceeded to tell my son that the doctor had gone to medical school and paid a lot for her education, putting in many years honing her abilities. And that hundred dollars also helped pay the nurses. And the building had to pay rent and buy all those supplies. Of course, by this time he was engrossed in examining the medical equipment pinned to the wall.

But since I still have YOUR attention, let’s think about us—do we charge enough money to really cover all our costs, including all the time, energy and money we’ve put into becoming who we are?

When you think about pricing, you may be overly fixated on charging for your time. Of course you need to charge enough for that hour of your life that you just gave to someone. And you also need to charge enough to cover all your other costs such as your web development and paying your assistant.

You need to charge enough to cover your prep time as well.

It’s not just about your face-to-face time with clients.

I walk into my office at 8am and open all my client files for that day. As a money coach I have a lot of interesting and engaging clients. I remind myself where we were last time, and I formulate a game plan for our upcoming session (knowing that any game plan may get thrown out the window depending on what they bring in with them!)  This takes time. And good coffee.

But pricing correctly goes beyond this. I have years of experience. At this point, I rarely come across something that I haven’t seen before, and I draw on this past experience. It’s not just book knowledge. Sometimes I go with my gut in deciding when it’s time to broach certain subjects such as someone’s past money history or what is really going on with their spending. The hour they spend with me is built on many years that came before that hour.

What about you? You are the sum of your experience and I know that you bring this experience to bear in your work, as you should.

An hour of our time is never just an hour. What about all the hours it took you to arrive at this hour?

The hour you spend with a client likely represents countless hours honing your craft.

What about all your training, the classes you have taken, the reading you have done? You have honed your skill, and this is worth a lot of money. It may take five minutes to solve a client’s problem. But it may have taken you five years to get to the point where you can do that.

And no, you don’t have to be perfect. Let go of being perfect. Stop living in fear of not being able to answer a client’s question. You’ll never know it all. You’ll never be perfect. But you are still worth charging a lot of money. You have a lot of wisdom, experience and insight that comes from your past. This is huge. Do you use these things to help your clients get the results they want? Of course!

So ask yourself: Are the results your clients getting worth more than what they are paying you? If the answer is yes, then stop doubting yourself. And raise your fees 10% right now.  Because it’s about more than that hour. You have a whole lifetime that has brought you here.

Claim all of who you are. This is worth a lot.

~~~

Please email Mikelann (mikelann@womenearning.com) if you want to be notified of when her new book comes out, How to Set and Raise Your Fees: A heart-centered guide for coaches, counselors, and consultants. She will also let you know about upcoming classes related to this book.

Financial therapy– stress vs. anxiety

By Mikelann Valterra

Whew! Recently, I attended the Financial Therapy Association conference in San Diego.  What IS financial therapy, you ask? It’s a process that uses both therapy skills and financial knowledge to help people achieve not just financial health but higher overall wellbeing.  Money is never just about the numbers, is it. How we feel about it, and how we use it to create a life we love, is a huge subject. And it got me thinking about financial stress vs. financial anxiety.  Yes, there is a difference.

Do you have financial stress or financial anxiety?

People who come to see me often mention being tired of money stress and not feeling empowered in their personal finances. But often when we dive in, they are experiencing financial anxiety. So, what is the difference?

Financial stress is usually caused by an external trigger, though it could be short term (being hit with a huge car bill) or long term (dealing with divorce or the effect of the pandemic on their business.)  But when a stressful “event” happens, this causes a lot of financial stress. Sometimes the event is so big that it takes a while to see it as the cause of financial stress. Sometimes it is very obvious. But financial stress generally means we fear our inflow is not covering our outflow—big or small, now or in the future.

And financial stress causes all the mental and physical symptoms that general stress does: digestive troubles, difficulty sleeping, irritability, tension in relationships etc.

Financial anxiety is something different. It is more diffuse and on-going. Your money worries feel more persistent, even when there isn’t a specific stressor in front of you.

So, if you feel stress whenever you think about money, then you are likely suffering from financial anxiety. You can’t always put your finger on what is bothering you, but you feel a general sense of unease whenever you think about your finances. You can’t point to a single obvious trigger. You may live as if waiting for something bad to happen. If feels like walking around with a pit in your stomach. Or perhaps the feeling of unease comes over you when you think about the future.

The difference between financial stress and financial anxiety is important. For one thing, one is talked about, and one is not. People are more likely to share their financial stress with a loved one or a trusted friend. But when your feeling of “stress” drags on, it is something else. It is anxiety. And this is less talked about but can be more impactful.

Unfortunately, people often get used to financial anxiety, as if it is the air they breathe. They assume money is always “stressful”, though different things may bring it to the fore (like paying bills or buying a house.) But the reality is that it is always there in the background.

It is financial anxiety that blocks us from thinking about the future and is also the cause of financial indecision. It tends to fuel the money fog that keeps people vague about their money.

Financial anxiety saps your energy. It becomes hard to plan, or dream, when you suffer from financial anxiety. It all feels pointless, so why dream anyways?

The way out of financial anxiety is a two-pronged approach.

First, to feel more secure around money, my top recommendation is to design a personalized spending plan – a.k.a. budget– so you can clearly see your income and spending and then decide where YOU want your money to go.

Creating a nourishing spending plan that is in alignment with your values and what truly gives you satisfaction, while including a plan for savings, is a major stress reliever. When you automate some of your savings, anxiety lifts even more. Seeing that your income and outgo are balanced in both the small and big picture is a tremendously good feeling.

Second, it’s important to process where your feelings of financial unease come from. Exploring your money story can be hugely helpful, as so many beliefs we have about money are not conscious. They operate in the background creating various feelings (like anxiety!) Sometimes the roots go all the back to childhood. You may have been raised with parents who fought about money, and hearing this conflict as a young child created many feelings of fear and distrust of money.

And perhaps as a young adult, you went through huge financial stress when money was so tight you feared not having enough money for rent. These fears of our young adulthood often lurk in the background long after we have the specific fears of being short at the end of the month. Processing them with your therapist, financial therapist or money coach can be hugely beneficial in helping you feel better about money in general and alleviating long-standing financial anxiety.

So while we all go through periods of financial stress (life happens!) we do not need to suffer from financial anxiety. Financial anxiety can be overcome so you breathe freely, are excited about the future, and feel great about your money life.